Kirjoittaja: Kati Budén / Digital Marketing Specialist
Julkaisupäivä: 2021-11-02

Edita Prima partners with Bloomreach


Helsinki, Finland 2.11.2021 - We are excited to share the news that we have partnered with Bloomreach, one of the world's most visionary digital experience creators for some of today's most prominent companies, including Puma and ING. Together with Bloomreach, Edita Prima will provide next-generation customer journey innovations to Nordic markets that are tailored for each client engagement at scale while preserving individual uniqueness and personalization.

"Bloomreach was an easy choice for us to be able to give the businesses an unrivalled customer data platform that is built to provide a single point of access to all customer data gathered from digital interactions. Looking forward to working together and to helping our customers to orchestrate their customer journeys to perfection”, says Ville Immonen, Head of Sales & Marketing, Edita Prima.

“Companies looking to invest in a data-driven marketing strategy and solutions that transform the customer experience know they can rely on Edita Prima to deliver results, making them an ideal partner for us at Bloomreach. Their strong roots in e-commerce and omnichannel communications, coupled with the unified customer view provided through our CDP, will help our clients to drive more personalized customer journeys and meaningful business change”, says Chris Williams Senior Channel Manager at Bloomreach.

Together we can give customers a single point of access to all customer data gathered from digital interactions, helping them reach perfection in their journeys with new insights into how they interact with their customers. In addition, together we can assist you in providing next-generation customer experience innovations that suit each client engagement while preserving the individual uniqueness and the personalization of every interaction.

Learn more about Edita Prima's partnership with Bloomreach by contacting us.

About Edita Prima

Edita Prima is the kindest Nordic tech company with a unique heritage that reaches all the way to 1859. We help our clients communicate more efficiently which improves their businesses and customer experiences. We orchestrate automated customer journeys to perfection by turning data-friendly. For more information, visit Editaprima.fi.

About Bloomreach

Bloomreach is the world’s #1 Commerce Experience Cloud, empowering brands to deliver customer journeys so personalized, they feel like magic. It offers a suite of products that drive true personalization and digital commerce growth, including: Discovery, offering AI-driven search and merchandising; Content, offering a headless CMS; and Engagement, offering a leading CDP and marketing automation solutions. Together, these solutions combine the power of unified customer and product data with the speed and scale of AI optimization, enabling revenue-driving digital commerce experiences that convert on any channel and every journey. Bloomreach serves over 850 global brands including Albertsons, Bosch, Puma, FC Bayern München, and Marks & Spencer. For more information, visit Bloomreach.com.

Media contacts:

Edita Prima Oy 

Kati Budén, Digital Marketing Specialist

kati.buden(at)edita.fi | +358 45 611 7730


Michelle DeMaio, Corporate Communications


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