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A pleasant, fast, and reliable customer experience is becoming an increasingly important part of any company's operations. No one wants to lose customers because using a website or online store is difficult. It is worth paying special attention to digital accessibility now, also because it is primarily a matter of equality. Accessibility has great social significance. Therefore, good design and technology are also important.

Digital accessibility means that, for example, a website or service is clear both in terms of content and design. Visually, this involves clear contrasts and complementary colors, as well as sufficient font size and sensible line spacing. In terms of content, accessibility means clarity of language and functional structuring of text, for example, by following the right type of heading hierarchy. Additionally, special user groups using the web, such as visually impaired users using screen readers, must be considered. In this case, accessibility includes ensuring that each element of the page has its own descriptive text, but above all, that the site is technically well implemented. Today, a smooth customer experience is increasingly essential for any company's brand. No one wants to lose customers because using a website or online store is too difficult. That's why we at Edita Prima pay special attention to accessibility in our services.