News

Author: Kati Budén / Marketing Communication Manager
Date: 2022-09-07

Our partner Alterian has been recognized as a Leader in The Forrester Wave™: Journey Orchestration Platforms

Our partner Alterian has been recognized as a Leader in The Forrester Wave™: Journey Orchestration Platforms, Q2 2022. Vendors and their platforms are independently assessed based on a range of 27 criteria, grouped by current offering, strategy, and market presence to identify the most significant journey orchestration platforms in the market. 

“We are seeing customer-led companies increasingly rise to the top of the ladder in their respective industries. Often those that are lagging are trying to solve their problems with outdated systems and processes from a brand-led legacy system. Alterian is uniquely positioned as a customer journey orchestration platform that helps make the customer-led digital transformation simple.” Says Bob Hale, CEO of Alterian.

What is The Forrester Wave™

For more than 35 years, Forrester’s research has given global consumer business and technology leaders a clear vision to see what’s now and what’s next. The insights like Forrester Wave help businesses shorten the distance between bold vision and superior execution with a proven path to growth.

“It is an honor to be recognized as a leader in journey orchestration platforms. Being named a Leader in The Forrester Wave™: Journey Orchestration Platforms is, in our opinion, positive recognition of our commitment to empower customer-led companies with journey orchestration technology so that they can delight their customers in real-time and achieve their strategic objectives.”, says Alterian CEO, Bob Hale.

The customer at the center of everything we do

The strategic partnership with Alterian has benefit our clients, who have been able to drive out personalized customer experiences across all channels, react in milliseconds to customer behavior, turbocharge existing systems and implement solutions faster.

We help our clients communicate more efficiently which improves their businesses and customer experiences. We orchestrate automated customer journeys to perfection by turning data-friendly.

It is now more important than ever to invest in the right customer journey solution. Hear from the Forrester experts why a journey orchestration solution can help your business achieve its goals by delivering the best real-time customer experience.

DOWNLOAD THE REPORT

About Alterian

Alterian has a 20-year history of delivering leading real-time customer experience (CX) solutions to brands across the US, UK and Australia. Alterian have been recognized as a Leader in The Forrester Wave™: Journey Orchestration Platforms, Q2 2020 and received the highest score possible in the Customer Journey Orchestration, Quality of Visualization, Client Experience, Usability, and the Commercial Model criteria.

Key features of Alterian’s leading Real-time Customer Experience Platform:

  • Action Customer Journey Orchestration in real-time

  • Discover key insights with Customer Journey Analytics

  • AI-driven decisioning

  • Comprehensive real-time reporting

  • Integrate and turbo-charge existing channels and systems

  • Scalable model customized to business needs


Read more about Alterian’s Real-time Customer Experience Platform and unique approach.

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