Customer communication management
We help you transform complex data into simple documents that sharpens your message, increases profitability and creates customer happiness
We feel your pain and know first-hand that processing disorganized and messy information can be slow, costly and frustrating. We guide corporations, governments, public service providers and mid-size businesses in turning hard-to-read data into informative documents through better customer engagement and personalized omnichannel communications. With our trusted licensing partner, Quadient, we can build highly effective new solutions or transform existing platforms to fit your exact needs and wishes. Our automated customer communication management services help you make sense of complex data through optimized processes that simplify documents, brings clarity, adds transparency, increases profitability, improves distribution and strengthens user experiences.
Together with Quadient, we turn data conversion challenges into strategic opportunities
We at Edita Prima have successfully coped with change and transition for more than 160 years. Since the 1990s, we have collaborated with Quadient, one of the world’s leading customer experience experts, in business process automation, customer experience management and intelligent document output management. We work with a great variety of local and international clients in public and private sectors ranging from large enterprises to smaller market businesses and non-profit organizations, helping them with fair pricing, improved efficiency and boosted engagement.
We do it because, in today’s world of instant digitalized communication, all business interactions everywhere are also wonderful opportunities to make genuine connections, build proper awareness and convert even the most critical customers into valuable brand advocates. However, most businesses are still struggling with complex data, slow document assemblies, and inefficient delivery processes. Different legacy systems, regulations, and various creation and post-composition tools further increase the likelihood of human error or compliance risk, making it challenging to define new products and services while getting them into production smoothly enough.
We use Quadient’s easy-to-navigate and remote-work-friendly platform to create reliable omnichannel solutions that maximize effectiveness, information value and engagement of your customer communication through document creation, production and distribution. In the process, your company’s brand, image, openness and transparency increases. That creates additional trust that strengthens customer happiness, which has become an essential part of all businesses everywhere. We make your life with complex data significantly easier.
Our solutions in data workflow management
- Data transformation
- Data modification
- Data clarification
- Data conversion
- Data processing
Our solutions in document management
- Document creation
- Message simplifying
- Omnichannel delivering
- Outbound retrieval
Our solutions in professional services
- Project management
- Roadmap discovery
We help you manage and improve all scales, forms and lengths of analog or digital documents
To put things into perspective. Millions of official documents – printed, digital or omnichannel – are sent out by corporations, governments, public service providers and mid-sized businesses, particularly in the insurance, finance, healthcare and telecommunication sectors, every single day. Even in Finland, a country of just 5.5 million people, there are enormous amounts of invoices, notifications, letters, announcements, reports, statements and other similar transactional documents flying around in all possible channels, directions and mailboxes. Still, only a small percentage of those are even remotely optimized. The Core reason behind the problem is that most companies simply are ineffective in transforming dysfunctional information into readable, user-friendly documents. This is not an accusation but an act of empathy. We know from our own experience how difficult, frustrating and time-consuming that process can be. Luckily, we also have an answer in the form of versatile customized customer communication management solutions.
We help our clients manage and improve all scales, forms and lengths of analog or digital documents that can be dozens to hundreds of pages long contracts, 1-2 page short waybills or various invoices that are all created using a great selection of customized content blocks such as personalized text, tables, charts, images and footnotes. When the automated process has been properly conducted, the number of required documents decreases. Instead of six separate delivered documents, one optimized bundle is enough. This saves time, money, nerves and the environment.
We would absolutely like to tell you more about our customer communication management services
Our customer communication management services help you to
1. Create documents that are fully connected and integrated with your data
Our solution makes concise and effective communication as easy as possible while requiring no external data transformation projects.
2. Leverage reusable components
Combine data, rules and content using a powerful composition engine to create highly flexible templates that drives all your customer communications.
3. Collaborate with business users
Control the entire process through master templates that include raw data, data wiring and the logic needed to manage production, legal, digital and postal requirements.
4. Create intelligent content
Lead the process through the business logic that controls the content displayed in customer communications without needing to work through IT.
5. Control content categorization and rich meta-data
Add required content that is automatically leveraged by existing assembly rules, compliance, branding, product or language.
6. Use omnichannel approach
Extend your offline communications for display via responsive design by coordinating online, digital and mobile delivery alongside physical communications.
7. Create bi-directional communications
Integrate customer feedback surveys, move images and banners based on customer profiles and see how customers interact with your content.
8. Minimize human involvement and error with automation
Manage batch jobs and on-demand requests from customers and front-line employees while processing and routing data streams to the appropriate devices.
9. Robust review and approval capabilities
Our solution provides powerful approval capabilities that are applied to govern changes made to templates and content, as well as the approval flows that govern individual documents.
10. Automate amendments and renewals
Simplify the contract renewal process by allowing your front-line workers to generate new contracts that combine the most up-to-date terms, offers and compliance language.
11. Speed your time to market
Personalize messages inside business correspondence that increases engagement through leveraging master templates, reusable content blocks and faster change management.
12. Be compliant and auditable
Have complete control over the complex relationships between different types of content, document order, and compliance messaging, eliminating the need for post-composition tools.
What is “complex data” and “complex documents”?
“Complex data” is made of disorganized, messy and unstructured information that no one has yet even tried to optimize. That has led to a sister concept, “complex documents” that are often governed by business rules and logic. It uses metadata to ensure customers receive the content and options that best match their individual profiles and needs across all output types and channels.
Benefits of our customer communication management services
Ability to access and process old data
Versatile data conversion
Remote work friendliness
Smooth project management